CFL Pass

Roughriders maintain top three Canadian sports brand status

The multitude of injuries that have *already* happened in this CFL season have almost been overwhelming: Knocked out have been Mike Reilly, Darian Durant, Jonathan Crompton, Dan LeFevour, Drew Willy (cleared to play this week), Andre Durie, and now it looks like Bear Woods can be added to the list.

Let’s hope the man with the best hair and best name in the Canadian Football League can be back on the field soon. He’s a game changer for the Als.

But with all the negativity surrounding this spate of injuries, it’s nice to see some *good* news surrounding the CFL.

The annual independent poll done by Saskatoon-based Insightrix Research reveals that the Saskatchewan Roughriders have maintained their rank of no. 3 on the list of top sports brands in Canada.

Yes: the Saskatchewan Roughriders.

Fans around the CFL are certainly familiar with Rider fans and their passion but the fact that a team based in a city with a population of just over 190,000 people has cracked the top three sports brands in Canada is incredible. The top two teams (the Montreal Canadiens and Toronto Maple Leafs) are based in cities that have *twice* the population of the entire province of Saskatchewan.

I guess the melonheads that wear their green and white around the world are really helping the brand!

Not surprisingly, six NHL franchises rounded out the top ten (along with the Toronto Blue Jays and Raptors) but one other CFL franchise stayed on the list from 2014: The Montreal Alouettes.

If I had to guess what the other franchise would have been, I may have guessed the Edmonton Eskimos or the Grey Cup-winning Calgary Stampeders, so huge props to Als fans for getting their team on the list!

– written by Travis Currah